Résumé | Amy Hollen

Work History
End 2024 Start 2024	Web Design Specialist Executive Office of the Governor Related Portfolio Work Restructuring web framework to organize recurring content types into database tables and sortable views. Managing content editor permissions. Architecting content organization, layout, and hierarchy for increased navigation efficiency based on user needs. Manages gubernatorial and judicial appointments and user data in Microsoft CRM (Customer Relationship Management).
End 2024 Start 2018	Web Developer & Video Editor Florida Center for Reading Research Related Portfolio Work Served as the web developer, videographer, video editor, and security liaison. Managed creative staff. Developed web pages, databases, and separate web sites to feature faculty research and projects. Met with university IT to ensure web updates, security, and brand standards. Filmed scripted and candid footage in-studio and on-site. Photographed events. Edited video and audio recordings in Premier Pro, After Effects, and Audition. Created animations and MOGRT templates in After Effects. Worked on various grant-funded projects simultaneously, including serving as a federal contractor for the Department of Education Regional Educational Laboratory Southeast in web publication and video creation. Managed publication and design staff across state and federal projects. Served as federal security liaison, organizing clearance applications.
End 2018 Start 2017	Publications Manager Student Government Association Related Portfolio Work Served as project manager and print designer. Managed creative staff. Developed, coordinated, and implemented marketing programs and promotional events, overseeing scopes, timelines, staff, and resources. Managed 40-60 quick‑turnaround projects at any given time. Supervised, mentored, and instructed a team of 12 part‑time college student staff. Taught biweekly graphic design lessons. Hired, trained, directed, and evaluated the work of student graphic designers and student event photographers. Wrote and edited content to ensure current, factual, and grammatically correct material.
End 2017 Start 2016	Assistant Director of Media, Communication, & Marketing Center for Prevention & Early Intervention Policy Related Portfolio Work Served as project manager for a series of textbooks and supplementary materials. Created and coordinated graphic design, formatting, and production of publications, print materials, and electronic media related to CPEIP store products, training workshops, conferences, and grant reports. Coordinated production quality control including proofreading, editing, high‑volume printing, assembly, packaging, storage, and delivery. Consulted with faculty on projected timelines, production costs, and inventory needed to meet demand, including analyzing usage data and comparable costs. Coordinated with various print vendors.
End 2016 Start 2012	Social Media Manager Florida Department of Transportation Related Portfolio Work Served under the Director of Communications to disseminate online and visual media to Florida residents, visitors, contractors, and department staff state-wide. Developed social media campaigns and policy for the state department’s 70+ social media accounts. Coordinated with regional account managers. Planned, designed, and disseminated digital and print campaign and general notice media cross the state through internal and external channels. Served on the team to redesign and develop the new department website. Designed new FDOT logo and brand guidelines for both the logo and website. Copy edited Secretary’s speeches and talking points.
End 2012 Start 2011	Marketing Manager FSU School of Theatre Related Portfolio Work Developed marketing plans including dinner and theatre nights, discount student nights, and guest speaker opportunities to engage viewers. Supervised and evaluated MFA students in marketing practices. Purchased advertising media through radio, newspaper, and web. Designed all visual components including posters and advertisements.

Degrees
Completed 2015	Masters of Science Integrated Marketing Communication Florida State University
Completed 2010	Bachelors of Fine Arts Graphic Design Florida State University Magna Cum Laude

Certificates
Expected 2024	Graduate Certificate Information Architecture Florida State University
Issued 2017	Certification Python for Everybody Specialization Coursera Credential ID: 2CN3GZH8VS6N
Completed 2014	Graduate Certificate Project Management Florida State University

Awards
2025	Outstanding PerformanceAwarded by American Academy of Actuaries
2015	Best Infographic DesignAwarded by AASHTO
2014	Best Logo DesignAwarded by AASHTO
2014	Prudential Productivity AwardAwarded by Florida TaxWatch & Prudential
2013	Best Internal Newsletter DesignAwarded by AASHTO

Volunteering
2024—Present	SecretaryBoard member of Brunswick Arts Council Recording meeting minutes, proposing direction of new council, and creating the council's new website.
2019—2021	MentorVolunteered with ProfessioNole Mentors Program Met with a student weekly through the FSU Career Center to discuss career pathways, education and training resources, and opportunities after graduation.
2017—2020	Board MemberVolunteered with Capital City Cyber Security Defense Network Coordinated and recorded bi-weekly meetings. Planned for outreach opportunities and event space. Developed the B-Sides Tallahassee conference website and all print materials. Managed B-Sides Tallahassee social media. Reached out to volunteers, sponsors, and presenters.