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#FloridaCruise ports are growing! See what’s new with @canaveralport http://t.co/fNeR1jW19y http://t.co/20xtMTCrgt pic.twitter.com/bSQ12gOChp

— FLORIDA DOT (@MyFDOT) April 29, 2014

Millions love to @VISITFLORIDA! We had over 14M #FloridaCruise revenue passengers in 2012! http://t.co/20xtMTCrgt pic.twitter.com/WAVWVifwsl

— FLORIDA DOT (@MyFDOT) April 30, 2014

#FloridaCruise ports are growing! See what’s new with @PortEverglades http://t.co/CV8cm2ha6w http://t.co/20xtMTCrgt pic.twitter.com/RIXdB5D7qJ

— FLORIDA DOT (@MyFDOT) May 1, 2014

#FloridaCruise's expected gross state product increase from 2011-2026 is $1.4B @EnterpriseFL http://t.co/WqJyEETUFs pic.twitter.com/6aBMqyoixe

— FLORIDA DOT (@MyFDOT) May 2, 2014

#FloridaCruise ports are growing! See what’s new with @JAXPORT http://t.co/VRMRXcRukk http://t.co/20xtMTCrgt pic.twitter.com/75XfbDPsgE

— FLORIDA DOT (@MyFDOT) May 5, 2014

#DidYouKnow Florida captures 60% of the U.S. cruise market? http://t.co/20xtMTCrgt #FloridaCruise pic.twitter.com/5UQHbD16by

— FLORIDA DOT (@MyFDOT) May 6, 2014

#FloridaCruise ports are growing! See what’s new with Port of Key West http://t.co/ftGrmzBvRD http://t.co/gnylVb4vpV pic.twitter.com/F3xT6A8FoJ

— FLORIDA DOT (@MyFDOT) May 7, 2014

#FloridaCruise related employment is forecasted to reach over 92,000 by 2026 @CareerSourceFL http://t.co/H3k3PyR1Qu pic.twitter.com/VCTnJVLad1

— FLORIDA DOT (@MyFDOT) May 8, 2014

#FloridaCruise ports are growing! See what’s new with @PortMiami http://t.co/AzUW74qW3f http://t.co/gnylVb4vpV pic.twitter.com/ebx3uVCR7h

— FLORIDA DOT (@MyFDOT) May 9, 2014

Florida has seven cruise ports home to some of the industry's top cruise ships http://t.co/0ASLRYROf0 #FloridaCruise pic.twitter.com/GSZWK2O79F

— FLORIDA DOT (@MyFDOT) May 12, 2014

#FloridaCruise ports are growing! See what’s new with @PortofPalmBeach http://t.co/1PRPUchJIr http://t.co/gnylVb4vpV pic.twitter.com/aFgdJluMOt

— FLORIDA DOT (@MyFDOT) May 13, 2014

#DidYouKnow 90+ cruise ships call @FloridaPorts home seasonally & year-round? http://t.co/Rd6xMTw7l0 #FloridaCruise pic.twitter.com/QyWVYvb0MD

— FLORIDA DOT (@MyFDOT) May 14, 2014

#FloridaCruise ports are growing! See what’s new with @PortTampaBay https://t.co/TUbuWF99du http://t.co/gnylVb4vpV pic.twitter.com/kNTtS6Xq63

— FLORIDA DOT (@MyFDOT) May 15, 2014

#DidYouKnow the #FloridaCruise industry contributed nearly $2.43 billion to Florida's 2011 gross state product? pic.twitter.com/BC92PUGoXh

— FLORIDA DOT (@MyFDOT) May 16, 2014
#FloridaCruise
2014
Florida Department of Transportation

Description

The #FloridaCruise social media campaign and imagery were developed around this Florida Cruise Industry video. A timeline of scheduled posts and images was sent to each of the Florida cruise ports and all seven FDOT districts so that social media staff would know when to expect mention of their port or location.

Swatches

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Programs used

  • Adobe Illustrator

    Adobe Illustrator
    Adobe Illustrator
  • Adobe Photoshop

    Adobe Photoshop
    Adobe Photoshop

Tags

social media | marketing
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